Georges (Jean Dujardin), is a man who has one ambition – to possess the finest jacket in the world at the expense of all others.
With the relationship with his wife in tatters, Georges retreats to a remote town where he purchases the deerskin jacket of his dreams. Along with the stylish jacket he has just acquired, he also gets hold of an old video camera.
This ignites a new interest as he moves from couture to auteur. Aided by aspiring editor Denise (Adèle Haenel), he sets out to create his masterwork. However, his ever closer relationship with his deerskin jacket starts to take him down a darker path that he continues to document on his camera and which Denise continues to sew together into a film.
The odyssey on which Georges has embarked leaves him guilty of many things, not least an excess of killer style…
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